Calling all digital boob noobs! It’s time to try online bra shopping — like it or not, the three (two?) you have in heavy rotation will need to be replaced eventually. These companies have mastered the fit formula so you can order with confidence (and spare yourself the small, sweaty dressing room).
Here’s a bra you can feel good in — and about. ThirdLove’s try-before-you-buy program allows you to wear it at home before you commit. Its fit quiz finds a perfect bra whether you’re AA or DDDD, and it’s one of the only companies to offer half-sizes. Bonus: The company has donated $2.5 million in bras to charities around the U.S.
Is your “nude” bra nowhere near your actual skin tone when you’re nude? Nubian Skin specializes in women of color and sells a variety of fits and styles in its Naked Collection. The handy guide helps you select the right nude for you, from lighter Café au Lait to deeper Berry (matching underwear and lingerie available, too).
What makes True & Co. special is its buttery, fab-fitting bras that support all sizes without underwire. Yes, without underwire! Its True Body collection sculpts your boobs, disappears under clothing and is incredibly soft and comfortable. We like the Super Lift fabric, which uses a hollow wire channel and heavier stitching for extra support.